JUSTIN SIEVERT

Founder

(786) 265-8649

Miami Beach, FL

Justin@SievertLegal.com

  @Justin_Sievert

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JUSTIN SIEVERT is the founder of Sievert Legal LLC where he represents professional sports teams, colleges/universities, and sports businesses across a broad range of legal and regulatory issues with a focus on contract drafting/negotiation, marketing/promotions compliance, NCAA compliance matters, and Title IX. Justin is also a nationally recognized sports legal expert and has served as a contributing writer on sports law issues for Sporting News, and is regularly quoted by national media outlets, including, The New York Times, the Miami Herald, Forbes, Law 360, and Bloomberg BNA.

In addition to his sports practice, Justin serves as outside counsel to businesses across a broad spectrum of industries in all aspects of their operations including entity formation and governance, drafting and negotiating complex contracts, e-commerce and marketing issues, and employment law.

 

In addition to his practice of law, Justin has served as a sports law professor at the University of Tennessee College of Law and has taught other graduate and undergraduate-level courses on NCAA and NAIA compliance, legal and ethical issues in athletics administration, labor and employment law and business law. He is also a frequent sports industry speaker and has presented at national conferences and legal symposiums, as well as seminars and workshops tailored to an organization’s specific needs. 

 

Justin received his B.A. in political science from Union College (NY) in 2003, where he was a four-year starter on the varsity football team and a three-time All-American for the track and field program. He graduated with an M.Ed from St. Lawrence University in 2005 and a J.D. from the University of Miami (FL) School of Law in 2008.

Practice Areas

  • Contract Drafting and Negotiation Law

  • Corporate Lawyer and Attorney

  • Marketing, Advertising, and Promotions Compliance

  • NCAA Compliance Lawyer and Attorney

  • Title IX - Athletics Lawyer and Attorney

 

Industry Leadership

  • Chair, Sports Lawyers Association Outreach Committee (North Carolina)

  • Co-Chair, Sports Lawyers Association Outreach Committee (Florida)

  • Former Co-Chair, Sports Lawyers Association Outreach Committee (Tennessee)

Bar Memberships​​​

  • State of Tennessee

  • State of Florida

  • State of North Carolina

  • United States District for the Southern District of Florida

 

Representative Experience


Sports Law Experience

  • Drafted, negotiated and reviewed various types of commercial agreements for professional sports teams, including sponsorship deals, security agreements, lease arrangements, sales agreements, stadium event agreements, and media rights agreements.
  • Drafted rules and regulations for contests, sweepstakes and in-game promotions for professional sports teams.
  • Provided guidance to an NCAA multidivisional member institution regarding current department model against alternative models based on managing financial resources.
  • Conducted an intercollegiate athletics department sport program review for an NCAA Division I institution designed to evaluate the current department model and determine how the department could maximize institutional resources for increased competitive success.
  • Assisted an NAIA institution transitioning membership to NCAA Division II.
  • Represented a tennis official against allegations of misconduct by the United States Tennis Association.
  • Represented a high school in protesting a state high school association official competition ruling.
  • Provided legal advice to a private school in appealing a state high school athletic association eligibility decision that involved various constitutional issues.
  • Advised a parent group in appealing a state high school athletic association eligibility decision.
  • Advised a parent group in a potential Title IX action against high school’s athletics conference and state athletics association.

NCAA Infractions and Compliance

  • Represented NCAA Division I, II, and III institutions and coaches in major NCAA cases processed through summary disposition and in hearings before the Committee on Infractions.
  • Conducted independent investigations at colleges and universities on various issues, including, alleged student-athlete abuse, employee misconduct, and allegations of NCAA rules-violations.
  • Completed NCAA compliance audits at NCAA Division I, II and III institutions.
  • Developed policies and procedures for colleges and universities relating to institutional operations, including drug-testing and education programming, human resources and employment issues, rules-compliance, eligibility certification, financial aid reporting, athletics operations and student-athlete handbooks.
  • Drafted numerous successful waivers and reinstatement requests on a variety of issues.
  • Represented an NCAA Division I institution on APR issues, including the creation of an APR improvement plan and the draft of a successful penalty waiver.

Title IX

  • Completed comprehensive Title IX audits of NCAA Division I, II and III institutions.
  • Designed gender equity improvement plans for NCAA Division I, II, and III institutions, including advice pertaining to adding and cutting sports, roster management, tiering sports programs and eSports.




Teaching


  • Adjunct Professor, University of Tennessee College of Law, Sports Law (990-014)
  • Adjunct Professor, Davenport University, Business Law Foundations (LEGL210), Legal Aspects of Sports Management (LEGL3344), Employment and Labor Law (LEGL401)
  • Adjunct Professor, Troy University Graduate School, NCAA Governance and Institutional Control (SFM6675)
  • Adjunct Professor, Concordia University at Nebraska Graduate School, Ethical and Legal Aspects of Athletics Administration (MSAA520) and NCAA and NAIA Regulatory Compliance (MSAA566)




News


Television/Webcast

  • Panelist on “Sports Verdict,” CBS New York (May 29, 2013)
  • Panelist on “Sports Verdict,” CBS New York (April 2, 2013)
Radio/Podcast
  • Guest on The Rogue Ones Podcast (April 23, 2019)
  • Guest on Sports Law Biz Podcast (June 18, 2018)
  • Guest on Athledify Perspective on Athletics Podcast Series, Legal Perspective on Athletics (2017-18 Academic Year)
  • Guest on 810 CBS Sports Radio Orlando, Comas & Kyle (August 9, 2013)
  • Guest on 107.5 FM The Ticket Birmingham, The Sports Czars (March 28, 2013)
  • Guest on 810 CBS Sports Radio Orlando, Comas & Kyle (August 1, 2012)
  • Guest on 91.3 Sonoma Sun FM, Morning Show (August 29, 2011)
Print/Digital News
  • Quoted by Zachary Zagger, Law360, in "College Sports Face New Integrity Worries With Legal Betting," (June 29, 2018)
  • Quoted by Victoria Graham, Bloomberg BNA, in "Sports Betting Could Complicate NCAA’s Amateurism Model," (March 8, 2018)
  • Quoted by Adam Rhodes, Law360, in "Mich. State's Legal Troubles Not Over After Prez Resigns," (January 25, 2018)
  • Quoted by Jon Steingart, Bloomberg BNA, in "NCAA Sacks Former USC Linebacker's Lawsuit Seeking Pay," (April 27, 2017)
  • Quoted by Jon Steingart, Bloomberg BNA, in “NCAA Agrees to $209M Settlement in Scholarship Antitrust Case,” (February 7, 2017)
  • Quoted by Mark Burns, Forbes, “100+ Sports Business Professionals Discuss Hot Topics, Bold Predictions For 2016,” (January 5, 2016)
  • Quoted by Steve Eder, The New York Times, “E.A. Sports Settles Lawsuit With College Athletes,” (September 26, 2013)
  • Quoted by Steve Eder, The New York Times, “N.C.A.A Punishes Oregon and Former Coach,” (June 26, 2013)
  • Quoted by Adam Beasley, Miami Herald, “NCAA will have to wait its turn to investigate Penn State scandal,” (December 4, 2011)
  • Quoted by Mike Carmin, Lafayette Journal and Courier (also ran in Indy Star) “Purdue says former Miami quarterback Robert Marve is cleared to play,” (August 18, 2011)




Publications


Practice Guides

Books Publications Articles




Events


Speaking Engagements

  • Panelist for Syracuse University Entertainment and Sports Law Symposium, "Amateurism and College Athletics" (April 17, 2020).
  • Moderator for Syracuse University Entertainment and Sports Law Symposium, "Women in Sports" (April 17, 2020).
  • Panelist for New York Law School Sports Law Symposium, "Amateurism and College Athletics" (March 26, 2020).
  • Moderator for University of Miami Sports Industry Conference, "Destination AD" (April 11, 2019).
  • Panelist for University of Miami School of Law Global Entertainment and Sports Law and Industry Conference, "NCAA Amateurism and Pay to Play" (April 4, 2019).
  • Panelist for Nova Southeastern University Shepard College of Law Sports and Entertainment Law Symposium, "Student-Athlete Advocacy, NCAA, and the Law"., (February 23, 2019).
  • Panelist for Syracuse University College of Law Entertainment and Sports Law Symposium, "Assessing the fall out from the NCAA Basketball FBI Investigation: The future of the amateurism rule and the antitrust implications.", (April 6, 2018).
  • Presenter for Athledify Webinar, “Conducting Internal Investigations,” (May 2, 2017).
  • Panelist for University of Tennessee, Knoxville, Sex Week Event at School of Law, "Title IX," (April 6, 2017).
  • Presenter for Michigan Intercollegiate Athletic Association Conference Meeting, “Understanding Title IX Compliance as a Michigan Intercollegiate Athletic Association Institution,” (February 27, 2017).
  • Presenter for Athledify Webinar, “Inside Title IX: Effectively Accommodating Interests and Abilities - Part II: Prong III,” (January 31, 2017).
  • Presenter for Athledify Webinar, “Inside Title IX: Effectively Accommodating Interests and Abilities - Part I: Prongs I and II,” (January 10, 2017).
  • Presenter for Athledify Webinar, “4 Ways to Improve Your Small College Compliance Operation,” (September 22, 2015).
  • Presenter for Buckner Webinar, “Managing the Enforcement Process and Conducting Internal Investigations at NCAA Division II and III Institutions,” (October 8, 2014).
  • Moderator and Panelist for Tennessee Bar Association Entertainment and Sports Law Section Annual CLE, “Exploring Current Challenges to the NCAA Business Model and the Effects on Collegiate Athletes,” (May 22, 2014)
  • Presenter for Southern Sport Management Conference, “Paying Student-Athletes: Myths and Realities Facing the Membership,” (March 27, 2014)
  • Panelist for Nashville Predators Sports Law Night, “Introduction to Sports Law,” (March 15, 2014)
  • Presenter for College Sport Research Institute Conference on Collegiate Sport, “Conference Realignment: Strategic Planning for Success,” (April 18, 2013)
  • Moderator for Buckner at NCAA Regional Rules Seminar, “Internal Athletics Investigations and Hot Topics,” (May 14, 2012)
  • Presenter for College Sport Research Institute Conference on Collegiate Sport, “Exploring the Use of Penalty Guidelines for NCAA Enforcement Cases,” (April 20, 2012)




Outside the Office


  • Currently Watching: Pitchers and Catchers have reported. Yankees Baseball
  • Currently Reading: Extreme Ownership by Jocko Willink
  • Current Kids' Activity: Hockey for Jackson.
  • Currently Brewing: It's been awhile, but tapped a Coconut Porter, Oktoberfest-style Ale, and a Hefeweizen in August
  • Currently Smoking: Drew Estate Liga Privada No. 9
  • Next Strongman Competition: Looking to repeat as Miami's Baddest Man in April.
Justin resides in Miami Beach, Florida with his wife, Jessica, an Assistant United States Attorney for the Southern District of Florida, their two sons, Jackson (six) and Mason (three), and their dog Rowdy (corgi dog).




Honors and Awards


  • 2019 Sports Lawyers Association Outreach Chair of the Year





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